Chanda ranga: Stuhrling Watches

Tuesday, 31 July 2012

Stuhrling Watches

tuhrling Original Winchester Revolution

Looking at the Stuhrling Facebook page, one would deduce that the young watch manufacturer (the company was only established in 1999) is experiencing great success on the market. The page displays comments from customers, fan photos, and a generally very positive reaction to Stuhrling products. However, other reactions around the web are anything but.

The author of the statement refers to Lawrence “Larry” Magen, Stuhrling’s president of North American Operations. While it is stated in Magen’s company bio that he has a history of “’wholesale to the public’ name brand discount operations”, he is described as a successful businessman with a specialty in creating top-quality, high-end merchandise for buyers of fine jewelry. Larry is quoted in the site biography:

The watches are largely sold through direct response marketing, better known as home shopping networks. Many Stuhrling owners view Magen’s television program on ShopNBC, a shopping network that offers top brands at more reasonable values. Viewers can purchase the product online as they view the program on their television, and the system appears to be well received:

“Larry has hit a home run with the new Winchester Revolution,” says another. I just love it. I got the Goldtone. And my gosh, two mainsprings, wow.”